Logo Design
Your logo is the most important aspect of establishing brand identity. A logo communicates ideas, and tells customers the kind of quality a company provides. It’s a like a visual handshake. If it’s weak or sloppy, the same will be assumed of your company and services. A strong logo makes your company stand out and creates interest and curiosity. See some logos I’ve created for my clients
Brand Identity
Together with a solid logo design, your marketing materials are the face of your business. Business cards, letterhead, and other branded materials are your visual identity; the representation of your brand. Your branding creates a visual and emotional connection with your customers, and good design can be the reason people do or don’t buy from you.
Poster Art
A unique poster can add value, and be a very effective promotional tool. Effective posters generate buzz on social media outlets, and can create additional income for an event by utilizing the poster in a retail environment, or in a contest to create more customer involvement and interaction.
Marketing Materials
Showcase your products and services professionally. Brochures, catalogs, banners. Having effective, well-designed print marketing materials contribute to the credibility of your business, and build brand recognition. It gives them something solid and versatile that they can hold onto. Web can be a very effective but it isn’t permanent like print media. “Out of sight is out of mind.” Print materials give your customers something that is solid and lasts longer.
Print Design
Annual reports, branding guides, catalogs, infographics
Album Art & Package Design
Customers are drawn, more than anything, to products that look good. Something that is well designed and visually interesting is bound to attract more potential customers than a product that is poorly designed and looks bland. It should stand out next to similar products as well as be memorable for the consumer. Successful package design not only promotes the first initial purchase, but also ensures customers remember the product further down the road and come back.
